"It is time to become well-known for what you do so well... "
LENA | Dermatologist
From “Dermatologist” to Top Injector, International Speaker & Brand Ambassador
Before working together:
Lena was already a highly respected dermatologist — she had her private practice, a loyal patient base, and led a psoriasis unit. Still, she felt she had plateaued. She dreamed of stepping into the world of aesthetics and becoming a top authority in injectables.
What we did together:
Lena joined my 1:1 mentorship to elevate her positioning. We defined her unique value as a dermatologist, clarified her next-level goals, and aligned her brand with the kind of opportunities she truly wanted.
We refined her service offering, elevated her social media presence, and redesigned how she presented herself — to peers, patients, and potential partners.
The result?
Today, Lena is a keynote speaker at international congresses, official Allergan ambassador, and currently in conversations with L’Oréal.
Her clinic was also selected by one of the country’s top clinics to train dermatologists in aesthetic medicine.
She didn’t just pivot — she became a recognized authority in the exact field she wanted to grow in.


LUCILA | Succession Law Attorney
From Undercharging to In-Demand Expert with International Clients
Before working together:
Lucila ran her own law firm and was already known for her expertise in inheritance law. But something didn’t feel right — her fees didn’t reflect her level, and she struggled to communicate her value clearly. Like many high-level professionals, she was overdelivering and undercharging.
What we did together:
In our 1:1 mentorship, we worked on strategic positioning from the inside out. We redefined her pricing, built a powerful value narrative, and elevated her visibility in the legal space.
We also tackled the inner work: confidence, leadership, and owning her voice in a traditionally rigid field.
The result?
Her fees are now aligned with her expertise — and her clients pay without questioning.
She consistently attracts international cases (her long-term goal).
Her firm keeps growing year after year, and she’s now frequently invited to train real estate professionals in inheritance law — expanding her influence beyond the traditional legal world.
Lucila didn’t just raise her rates — she became a go-to expert in her field.
FABIOLA | Endocrinologist
From “Just Wanting an Instagram” to Becoming the National Voice in Endocrinology
Before working together:
Fabiola was an accomplished endocrinologist and university professor with years of experience. She joined the program with a simple goal: to finally create a professional Instagram and start sharing her work online.
But deep down, she knew she had more to say — and more people to reach.
What we did together:
Through my 1:1 mentorship, we built her professional presence with intention. We positioned her as a national leader in her specialty, helped her gain clarity on her key topics, and crafted her message to speak with authority across media, academic spaces, and social platforms.
The result?
Fabiola is now the President of the Endocrinology Association in her country, a professor at one of the most prestigious universities, and a sought-after voice in media interviews around medical advances.
Her clinic attracts high-caliber patients, and her name carries weight across the healthcare industry.
What started as “just a social media idea” became the foundation for a legacy-level professional brand.

What they say after working with me






15+ years leading luxury brands, and now, positioning professionals as the best in their field.
I am Carina Buganem, a prestigious and authoritative professional brand mentor, speaker, and professional positioning strategy consultant.
Years of working with luxury brands like Hugo Boss, Lacoste, Escada, and Dolce & Gabbana.
Today, I help professionals like you build a professional name and perception that reflects their true value and attracts the right clients.
